24 Feb 2026
Australia and New Zealand’s Sanitarium is making the most of new technologies.
Marcos Paseggi, Adventist Review

Todd Saunders (right) and Rachel Glasbergen, from Sanitarium Australia and New Zealand, share how the company is resorting to AI tools to share its message across. [Photo: Marcos Paseggi, Adventist Review]
Artificial intelligence (AI) has made significant strides in images and video during the past couple of years, and the Sanitarium Health Food Company in Australia and New Zealand is tapping into some of those new possibilities, according to the company executive general manager Todd Saunders. In a presentation during the 2026 Adventist Health Food Association (AHFA) Conference in Punta Cana, Dominican Republic, Saunders and Rachel Glasbergen, who leads The Alternative Dairy Company for Sanitarium, shared how the company is leveraging AI use to streamline the company ads across platforms and what they have learned along the way.
In their February 10 presentation, Saunders and Glasbergen highlighted the opportunities, challenges, and possibilities of AI in the area of marketing and advertising. They did it by sharing some case studies based on their experience of The Alternative Dairy Company, a brand under Sanitarium that produces specialized, barista-grade plant-based milks, including oat, almond, soy, and coconut. Designed for cafés, their products are crafted for superior frothing and latte art, and in many cases use locally sourced ingredients.
Artificial intelligence (AI) has made significant strides in images and video during the past couple of years, and the Sanitarium Health Food Company in Australia and New Zealand is tapping into some of those new possibilities, according to the company executive general manager Todd Saunders. In a presentation during the 2026 Adventist Health Food Association (AHFA) Conference in Punta Cana, Dominican Republic, Saunders and Rachel Glasbergen, who leads The Alternative Dairy Company for Sanitarium, shared how the company is leveraging AI use to streamline the company ads across platforms and what they have learned along the way.
In their February 10 presentation, Saunders and Glasbergen highlighted the opportunities, challenges, and possibilities of AI in the area of marketing and advertising. They did it by sharing some case studies based on their experience of The Alternative Dairy Company, a brand under Sanitarium that produces specialized, barista-grade plant-based milks, including oat, almond, soy, and coconut. Designed for cafés, their products are crafted for superior frothing and latte art, and in many cases use locally sourced ingredients.